Selected work
Bootcamp Landing Page
A fast, focused landing page for a communications-company bootcamp event, built as a custom WordPress template with a single registration path and no page-builder overhead.
Scope
The client needed a landing page that could support a specific bootcamp campaign without becoming a one-off template that would be difficult to reuse. The front end had to stay focused and fast, while the editing experience needed enough flexibility for future campaign variations.
I built the page around a small set of reusable content blocks rather than one-off markup, with a single registration form and responsive sections tuned for the breakpoints where the layout actually broke (long headlines, stacked CTAs on small screens). No JavaScript framework, no build step beyond the theme’s own asset pipeline, just static templates that load fast.
Content Management
The backend was designed so the team could adjust copy, imagery, and campaign details without developer support for every change. That gives the page a longer shelf life and makes it easier to launch similar campaigns with consistent structure.
