Car Accessories Retailer

Before and After

The retailer’s existing store carried two decades of product data in a structure that made routine catalogue changes slow. I rebuilt the site on WooCommerce, with PHP, HTML5, JavaScript, CSS3, and Advanced Custom Fields, and responsive templates built around how customers actually browse automotive parts: by vehicle fit and part category rather than a flat product grid.

The Main Challenge

A major part of the work was migrating a 20-year-old product database into the new platform. That required careful mapping of legacy content, product structure, and compatibility requirements before the new WooCommerce build could go live.

The migration preserved important historical data while giving the store a cleaner structure for product management. It also reduced friction for customers by making the catalogue easier to browse, search, and maintain.

E-commerce

The WooCommerce implementation covered product browsing, cart management, checkout, and secure payment processing. I also improved performance with caching, image optimization, and leaner frontend assets so the store could feel faster across devices.

The final build left the retailer with a WooCommerce catalogue that maps cleanly to their actual product taxonomy, an admin UI the team can use without developer help for routine changes, and a codebase that isn’t still carrying two decades of accumulated workarounds.